Wednesday 29 June 2011

Evaluation Questions - Induction.

1. In what ways does your media product use, develop or challenge forms and conventions of real media products?
Our music video used conventions of the real media product as we remade it so that it was exactly the same as the original video. We used similar filming techniques and planned each film shot so that it was as precise as possible. We also planned the timing of each shot, the costumes, location and props needed. This was important as this is what made the original video so successful. By remaking the music video, we gained more knowledge and understanding about important things to consider during the filming process and also what research must be done before filming. For example planning out a storyboard. We used iMovie on the Macs to edit the clips. This was similar to the conventions of other music videos as it made our video look more realistic. We used other conventions to ensure that our video was as successful as it could have been. Risk assessments, shot lists and planning were also used to create a good quality music video. Key conventions that we used were close up shots, mid shots, long shots and quick paced editing.
2. How effective is the combination of your main product and ancillary texts?
Our media product was quite successful as we planned out each shot and location of the shots in advance. This made the filming process a lot less time consuming as we knew exactly what to do. Editing the clips was the hardest thing to do as we had to make sure that they met the same standard as the original video. Timing, lip syncing and putting the clips in the correct order was the main thing to consider. To improve our video we would delete the clips that we didn't need as soon as they were uploaded to save time trying to find the correct clip to insert. Another way to improve our video would be to shoot more of each scene in case some were not appropriate. We nearly had to use the same clip twice until we found another clip to use which would work the same. Lip syncing was not as effective in this clip so another clip may have worked better.
3. What have you learned from your audience feedback?
http://www.youtube.com/watch?v=ea4fapn-lns  After making our video, we gained opinions from other class members and overall the feedback was very positive. They thought the editing of the clips was very successful and that the video was appealing as a whole. The only thing that was mentioned that could be improved was the quality of the final video. To change this we could save the video as a different file format so that it doesn't affect the good quality editing.
4. How did you use media technologies in the construction and research, planning and evaluation stages?
We used many different media technologies throughout the making if our video. The video camera was used for the filming and the tripod was used when angles were needed. After filming we used a firewire to upload the clips onto the Macs. This way we could then edit the clips and change this into an actual music video. We used iMovie for the editing. We then used a memory stick to transfer the saved, final video onto the PC computer. After this we used the computer to upload the video onto Youtube. The storyboard, risk assessment, shot lists and planning notes also came in useful during filming.

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